Learning Objectives


1. To discover the relationship between cultural influences and the architectural development in South Vietnam

2. To have a deeper understanding of urban planning issues and the interplay of the matrices of determinants involving physical attributes, commercial feasibility, social fabrics as well as political factors in particular relating to Generation Z (Those born between the early 1990s and the early 2000s).

3. To be aware of the impact of rapid urbanization on the environment and the need for sustainable development in the urban planning process.

4. To gain an insight of Singapore’s strengths in urban planning and sustainable environmental management skill-sets

Friday, May 27, 2011

Day 6 Reflections (May 27) - Benz Kew

A huge Lego trooper and me :)

Apple Premium Reseller in Vietnam

A converse shop in Parksons

3 things I have learnt:

1. The retail in Vietnam is split into 2 major markets: Traditional and Modern. Traditional consists of wet markets, family run stalls and bazaar stalls while the Modern consists of supermarkets and hypermarkets, convenience chain stores, specialty chain stores (Sells 1 brand only) and online stores. As Vietnam is a developing country, we can bargain and have discounts easily because the goods are not at a fixed price.

2. There are 60.6 million consumers in Saigon. Most of them (27.9%) are usually at an age of 20-29 years old as they do not have enough money to fend for themselves and start selling products to gain a profit and earn a living. The consumers usually spend more save less, have high complicated product requirements, spend more on healthcare and appreciate more on the quality of the products.

3. The retail development in HCMC is developing, pavement in the market is very narrow, very crowded and the foods are exposed to the surroundings. The market is humid and most are imitations of the original authentic products. The manufactured products in Vietnam are usually exported out to other countries and those sold in Vietnam are overrated, stolen or defects. The products sold are cheaper but fake. The supermarkets have better quality and more expensive products than wet markets. However, the souvenirs are found more often in traditional markets than modern markets as they attract tourists.

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