Learning Objectives


1. To discover the relationship between cultural influences and the architectural development in South Vietnam

2. To have a deeper understanding of urban planning issues and the interplay of the matrices of determinants involving physical attributes, commercial feasibility, social fabrics as well as political factors in particular relating to Generation Z (Those born between the early 1990s and the early 2000s).

3. To be aware of the impact of rapid urbanization on the environment and the need for sustainable development in the urban planning process.

4. To gain an insight of Singapore’s strengths in urban planning and sustainable environmental management skill-sets

Sunday, May 29, 2011

Day 6 Reflections (27 May 2011) -- Jurvis Tan

Today we set off for retail marts, comparing those of the urbanized and the slightly less developed ones.

This is Viacom Center, it's shops here provide premium, high-class branded goods, it's pretty obvious this shopping mall is catered for the upper-class in Vietnam. Inside the mall, we realized there was a corner for kids to play with lego upstairs, from what i see, it seems that this mall has provided places for these kids to go while their parents go shopping.

After that, we headed to An Dong Market, this is fairly similar to Ben Thanh Market but prices are reasonable there because it's not really tourists-orientated. These market have stalls set up across the whole entire place with narrow, squeezey aisles and many shops eventually selling the same kind of stuff all over the place, totally different compared to Viacom Center.

After visiting An Dong, we went on to visit two hypermarts - Lotte Mart by the Koreans, and COOP Mart by the Vietnamese, both have shown significant difference in organisation of stuff, goods they carry so and so forth. In Lotte Mart, it is seen that all the goods come from various countries and are well categorized just like carrefour in Singapore. However COOP is a local startup and it is something like the Sheng Siong in Singapore, all the prices are lower, and there are brand mock ups, like for example, there's a "Gold Cow" for a "Red Bull" mock up there.

1 comment: