First we went to Vincom centre. It is a very modern shopping centre, similar to shopping centres in orchard road. Most of the goods there are branded and they are very expensive. They have shops like Converse, apple retailers and many more. It is a shopping mall more for the rich. The structure of the shopping mall is rectangular shaped with the one escalator on one end and the other one on the other end.
CO.OP mart is a local mart. The prices of goods here is cheaper than in Lotte Mart and there are also fake goods. Both the supermarkets had this system of locking bags in lockers. This is most probably for security reasons.
Retail marketing in Singapore is more mordernized than in Vietnam. The most common place to shop for food is supermarkets like NTUC, Giant and Sheng Siong. The most common place to shop for other stuff are shopping malls. The malls are air-conditioned, goods are of better quality, the goods there are of fixed prices and there are no bargaining. In vietnam's markets, most of the things are not of fixed prices and they can be bargained. It is not air-conditioned and they sell a lot of fake goods. Even in local supermarkets, there are fake ones.
The retail marketing in Singapore is well developed. Our most common places to shop at are our shopping malls, which is like those expensive and luxurious shopping malls in vietnam. Whereas in vietnam, the retail marketing is not as well developed.